Verizon announced in January what many customers feared: starting February 20, 2026, myPlan subscribers with 5 or more lines are paying $3 more per line per month. That's at least $15/month added to a 5-line family account — $180/year for doing nothing except staying with Verizon.
Who's affected: Customers on Verizon's myPlan structure with 5 or more lines, as well as some subscribers on the older "New Verizon Plan" accounts. The change does not apply to single-line or 2–4 line accounts on current plans.
Why Verizon is doing this: The carrier has been slowly compressing multi-line discounts over the past two years. The official reason is "network investment," but industry analysts note that Verizon has been losing ground to T-Mobile on subscriber growth and is working to boost per-subscriber revenue as a result.
Your options:
- Call retention — Verizon's retention desk sometimes has unpublished credits for customers threatening to leave.
- Switch to a Verizon-network MVNO — Visible offers unlimited on Verizon's towers for $25/line with no multi-line penalty. Straight Talk also runs on Verizon for under $30/line.
- Compare T-Mobile MVNOs — If Verizon coverage isn't critical for you, Mint Mobile at $15/month or US Mobile around $25/month are worth serious consideration.
The pattern is clear: every major carrier has raised prices in the past 12 months. MVNOs haven't. The savings are real and the switching process takes about 20 minutes.
→ See which Verizon-network plans cost less than what you're paying now.